Choosing the Right Attribution Model

Choosing the Right Attribution Model

Magnetic CEO James Green has recently discussed how to determine the right attribution model to use for a company. He highlighted he different characteristics of models and showed how each one can be useful for a brand or company. This …

Get to Know Google Products

Get to Know Google Products

Here’s a Meet Up which May Interest You… Don’t miss The Amazing Google Products Seminar and learn more about their great tools and service for people and businesses. These systems go beyond search engines and helps businesses succeed in building …

What to Consider in Social Media Attribution

What to Consider in Social Media Attribution

Benjamin Fishel has recently discussed some of the challenges of social media attribution. This includes things like choosing the right platform, quantifying engagement, relating channels, and finding new metrics to keep moving forward. This article was published in benjaminfichel.com: In …

Creating a Better Web Experience

Creating a Better Web Experience

Here’s a Meet Up which May Interest You… Join Kevin Velasco of the Lifestyle Service Agency as he demonstrates How To Reduce Bounce Rate and Increase Average Time On Page. In this meet up, participants will be learning how to …

Understanding KPIs

Understanding KPIs

Smart KPIs has recently shared some vital information on key performance indicators. Apart from defining what these are, they also cited some of its benefits. This article was published on their website: Measurement as a human activity is not new. …

LinkedIn and GooglePlus for startup teams

LinkedIn and GooglePlus for startup teams

Here’s a Meet Up which may Interest you… Matt Scherer will be sharing how to make the most out of your LinkedIn profile at the Linkedin And Googleplus For Startup Teams meetup. This event will be taking place on Monday, …

Benefits of Attribution Modelling

Benefits of Attribution Modelling

James Tipton has recently listed some of the ways attribution modeling can help marketers work smarter and more effectively. He explains that attribution helps in showing marketers the real picture, make higher impact campaign optimizations, and achieve a more unified …

Area 51 Pasadena Networking Mixer

Area 51 Pasadena Networking Mixer

Here’s a Meet Up which may Interest You… Don’t miss the chance to socialize and celebrate the launch of Seacret Distribution Team Unstoppables into Central Los Angeles at the Area 51 Pasadena Networking Mixer. This event will feature; FREE SAMPLES …

Attribution should be Tailor-Fit for Brands

Attribution should be Tailor-Fit for Brands

Lori Luechtefeld has recently reported that Charlie Cole, CEO of The Line advised brands to sop looking for “the right answer” when it comes to attribution marketing. Cole explained that attribution is unique for each brand and each web property …

Introduction to Self-Publishing

Introduction to Self-Publishing

Here’s a Meet Up which may Interest You… Join Amazon Author Bruce Jones as he discusses what it takes to successfully publish your own printed books and ebooks at the How To Self Publish Your Book – An Introductory Lesson …