Nate Silver’s Insight on Digital Attribution

Nate Silver’s Insight on Digital Attribution

Ryan Green has recently shared some insights from Nate Silver which can be applied to digital attribution. This included recency, skepticism on data, and more. This article was published on True Media: Nate Silver and I are kindred spirits in …

Canva 101 Meet Up

Canva 101 Meet Up

Here’s a Meet Up which May Interest You… Don’t miss the chance to learn how to leverage Canva in creating winning images for your social media posts, flyers, graphic banners for your websites, infographic and much more at the Canva …

The Proliferation of Attribution

The Proliferation of Attribution

Marketing Chart has recently reported that digital attribution is becoming mainstream nowadays. This is according to Econsultancy’s Quartertly Digital Intelligence Briefing, released in November 2012 in association with Adobe. This article was published on their website: Marketing attribution has moved …

Online Security for Entrepreneurs

Online Security for Entrepreneurs

Here’s a Meet Up which May Interest You… Don’t miss the chance to be a part of the Password Management & Online Security for Entrepreneurs meet up and learn about the different products available to keep you organized, secure and …

Google’s Guide to Attribution Models

Google’s Guide to Attribution Models

Google has recently shared the importance of attribution to conversions. They discussed thet types of attribution that marketers can use. This article was published on Google’s Support Blog: An attribution model is the rule, or set of rules, that determines …

Twitter for Business Meet Up

Twitter for Business Meet Up

Here’s a Meet Up which may Interest You… Learn how Twitter can help your business grow from building your brand, generating leads and acquiring targeted customers and much more at the Twitter Marketing for Your Business happening on Wednesday This …

Understanding Attribution Models

Understanding Attribution Models

Demand Metric has recently discussed the types of attribution models. This includes last click, first click, linear, and custom. This article was published on their website: Conceptually, marketing attribution is not difficult to understand.  The difficulty is implementing it accurately.  …

Raleigh SEO Year End Party

Raleigh SEO Year End Party

Here’s a Meet Up which may Interest You… Don’t miss the chance to be a part of the Year End Party of Raleigh SEO Meet Up Group. Celebrate 21,000 new members and all of the groups other achievements in the …

Core Elements of Attribution

Core Elements of Attribution

Michelle Stern has recently shared the eight core elements for attribution modeling beyond the last click. This includes technical resources, attribution plan, tracking, cookie expiration, data cleaning, CRM data, data outweighing, and reporting. This article was published on Search Engine …

PicMonkey 101

Here’s a Meet Up which May Interest You… Learn how you can leverage photos for any blog, social media, and website through PicMonkey.. This event will help attendees learn how to use http://www.picmonkey.com/ in their social media marketing and content …