Industry Leader Jeff Greenfield, the Co-Founder and COO of C3 Metrics will lead a Webinar on Tuesday, December 6th, 1 – 1:30 PM EST
If you do any level of Display Adverting, you may be wondering:
1. Are my ads actually being seen?
2. What’s a viewable impression?
3. Do iFrames matter?
4. How do we use this data intelligently?
The fact is, the IAB has issued recommendations that will redefine an impression and totally changes the game. Seen ad impressions will change more than 50% of all of your metrics, including Attribution. Knowing how to answer these questions can result in significant improvements in online advertising performance and puts you ahead of the rest of your coworkers.
This free 30-minute webinar will explore how new technology can determine which ads have been seen by users and will discuss the results of the C3 Metrics Labs analysis of over 2 billion impressions in Q4.
Register at Attribution Modeling